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AUTOMOTIVE INDUSTRIES ASSOCIATION OF CANADA

For immediate release
Wednesday, October 24, 2012

WOMEN’S HOCKEY ADVOCATE BRAD MORRIS NAMED CHAIR OF CANADIAN WOMEN’S HOCKEY LEAGUE

MISSISSAUGA, Ont. – The Canadian Women’s Hockey League is excited to announce that accomplished hockey advocate and business executive Brad Morris of Unionville, Ont., has been named new Chair of its Board of Directors.

Morris served as a strategic advisor to the league last season, and for the past five years, including two on the board of directors, has been involved with The Ladies First Hockey Foundation, which supports Canada’s National Women’s Team players in their international and Olympic endeavours, including many who compete within the Canadian Women’s Hockey League, as well as the growth of women’s hockey in general. Morris also coaches his own daughter within the Markham-Stouffville Stars Girls Hockey Association.

“Brad’s vast experience in both the business and non-profit realms have already proven him to be an incredible resource for our league, and will certainly add to our existing board’s powerful passion and strategic thinking,” CWHL commissioner Brenda Andress said. “We’re extremely pleased and proud to have someone so dedicated to the female game take the helm of our board of directors, as we move forward with our next steps toward developing into a fully professional women’s league.”

Outside of the women’s hockey world, Morris most recently served six years on the board for the Automotive Industries Association of Canada (AIA Canada), one of the country’s largest trade associations, completing his term by becoming the youngest board chair in that association’s rich 70-year history. He now holds the recognition of past chairman and is co-founder of the industry’s Young Executive Society, which is focused on developing youth for executive positions. Morris is currently Canadian General Manager and a member of the International Executive Committee of Grote Industries.

Morris was also recently recognized as a recipient of the Queen Elizabeth II Diamond Jubilee Medal for his volunteer service and community contributions, which also include his current position on the Markham Stouffville Hospital Foundation Board of Directors, the York Downs Golf and Country Club Board of Directors and as an advisor and sponsor to BGR Racing, one of Canada’s premier development race car driving programs.

“Women’s hockey is one of the most exciting and explosive sports out there, based on the quality and finesse of the game, and the exponential growth at the community and grassroots minor levels,” Morris said. “It is a privilege for me to build on the passion and vision of those that have put their heart and soul into this league by taking this momentum to the next important level of sustainable structure and strategy, so these elite athletes can not only play the game, but build careers around the game they love.”

Morris has two young daughters who have both laced up their skates and picked up hockey sticks. “Strong female role models such as those in the Canadian Women’s Hockey League are vital to their development,” he said. “I want them to know that they can be whatever they choose to be, even a professional hockey player, and will always encourage them to follow their dreams.”

Following his own Junior hockey career, Morris graduated from Wilfrid Laurier University in Waterloo, Ont., where he was elected vice-president of his class and received the post-secondary institution’s distinguished Dean’s Award for Outstanding Leadership. He was also awarded Wilfrid Laurier University’s Award for Outstanding Extracurricular Achievement and Leadership, while finishing his studies in political science and business. He is proud husband to Lara Morris and father to nine-year-old Hannah and seven-year-old Erica.

About the Canadian Women’s Hockey League (CWHL)
The CWHL is the premier women's hockey league in the world. It enables elite female hockey players to pursue their dreams of competing at the highest level possible, while enhancing the lives of others through exceptional athleticism, entertainment and motivation. The league is centrally funded, with all participating teams in the CWHL receiving equal access to financial support and given the same opportunities to succeed. The CWHL is a not-for-profit organization, with every dollar going towards building a league that is dedicated to raising the profile of women's hockey, providing a place for the best female players in the world to compete and inspiring the next generation of female hockey heroines.  Since the CWHL’s inception in 2007, each hockey season has culminated in an exciting play-off round in which the top teams face off for the Clarkson Cup, named after former Governor General of Canada Adrienne Clarkson.

For more information, please visit www.CWHL.ca, follow the CWHL on Twitter at www.Twitter.com/CWHL and “like” the CWHL fan page on Facebook. For interview requests, please email communications@cwhl.ca.
 
For more information, please contact:
CWHL Commissioner Brenda Andress
(647) 278-6515
bandress@cwhl.ca

 

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