Events Archive

April 21, 2021

1:30 PM - 2:00 PM

Curbside Chat Episode #5 with Samantha Coates | The Importance of Diversifying and Diversity in a Changing Automotive Aftermarket


Join AIA Canada Incoming Chairman Bob Jaworski on episode #5 of Curbside Chat

Curbside Chat, is a video podcast series where important issues of the aftermarket in Canada are discussed with the people who make things happen. With the aim to engage with AIA Canada members across the country, the Curbside Chat virtual platform is designed with audience participation in mind. This is your opportunity to interact with our Incoming Chairman and his special guests from across the aftermarket industry.

Date: April 21, 2021
Time: 1:30 PM EDT
Podcast guest: Samantha Coates, Vice President of Operations, Lordco Auto Parts
Topic: The Importance of Diversifying and Diversity in a Changing Automotive Aftermarket


About Samantha Coates

Samantha began her career in the automotive industry 25 years ago at Lordco Auto Parts. She held a variety of positions including inside sales, branch manager and regional manager before becoming vice president of operations. Her previous roles give Samantha a unique perspective, allowing her to understand the challenges that come with overseeing Lordco’s vast operational network.

As vice president of operations, Samantha manages and oversees all Lordco’s operational activities including retail, wholesale, supply chain, distribution and strategic planning.

In addition to her extensive first-hand experience, Samantha had the benefit of working closely with her father, Lordco’s founder, Ed Coates. This gave her the rare opportunity to learn and train under a man who was a foremost leader in the automotive industry.

Along with her work at Lordco Auto Parts, Samantha is also a founding board member for the Ed Coates Memorial Foundation. This organization is devoted to assisting with education and advancement in the trades.

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