Shirley Brown to receive AIA Distinguished Service Award at 73rd Annual General Meeting

For immediate release

 Shirley Brown to receive AIA Distinguished Service Award at 73rd Annual General Meeting

 April 27, 2015, Ottawa - The Automotive Industries Association (AIA) of Canada is pleased to announce that Shirley Brown, Editor-in-Chief of Car Care Business and Associate Publisher, Rousseau Automotive Communications, is this year’s recipient of the AIA Distinguished Service Award. The award is presented annually to an AIA member that demonstrates dedication and exemplary leadership in support of the growth and development of the Canadian automotive aftermarket industry.

Shirley studied Radio and TV at Ryerson University and began her media career in radio before joining Wheelspin news, which published a number of automotive magazines, including The Canadian Aftermarket. This was her first foray into the automotive aftermarket industry and led to her involvement with AIA’s annual trade show.

When Wheelspin news closed, Shirley started her own magazine, Aftermarket Canada. The magazine was first published in 1981, and Shirley ran it successfully for 22 years before selling the business. She then retired for two months before Remy Rousseau enlisted her and Luc Champagne to start the English magazine CASP (Canadian Aftermarket Service Professional). Shirley worked with Rousseau Automotive Communications as an editor and writer until 2005 when she became Editor-in-Chief of Car Care Business and Associate Publisher.

Over the years, Shirley has been a very active member of AIA. She sat on AIA’s Car Care Council; acted as Secretary, Treasurer, and eventually as Chair of the Ontario Division; and in 1994 she was the first female member to be elected to the AIA board of directors. Shirley also represented the aftermarket industry on the Market Advisory Board with various dealer representatives when Georgian College created its Automotive Division.

“Shirley has been a pillar of trust and credibility in the Canadian automotive aftermarket industry for the past five decades. She has personally contributed immensely to the success of our industry and our association for a long time, often away from the limelight and headlines that she so often wrote about in various trade magazines. Her views and opinions have been widely and attentively read by many over the years, and her ability to connect with the grassroots of our industry makes her an invaluable and highly respected influencer across Canada.  The spotlight now shines on Shirley, and for very good reason,” says Marc Brazeau, President and CEO, AIA Canada.

Shirley will be presented with her award during AIA’s 73rd annual general meeting and volunteer recognition luncheon being held on April 29, 2015 at the Hilton Meadowvale Hotel & Conference Centre in Mississauga, Ontario. AIA members are welcome to attend to help honour Shirley for her commitment to AIA and the aftermarket industry and to offer her their personal congratulations.

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 About AIA’s Distinguished Service Award

The AIA Distinguished Service Award is presented annually in recognition of distinguished service and outstanding leadership in support of the growth and development of Canada’s automotive aftermarket industry. It is the highest award presented by AIA to an outstanding individual within the Association membership. Criteria for the award include outstanding leadership, community service, and personal contribution to the growth and progress of the aftermarket industry.

 About AIA Canada
The Automotive Industries Association (AIA) of Canada is the national trade association representing the automotive service and repair industry in Canada. AIA’s mandate is to promote, educate and represent members in all areas that impact the growth and prosperity of the industry. To learn more, please visit