Dealership vs. independent: How Canadian vehicle owners choose a service provider, 2024 edition

As part of the Consumer Behaviour Series, this report will take an in-depth look at the preferences and attitudes of Canadian vehicle owners when it comes to choosing a service provider. 

Made specifically with auto care businesses in mind, this report will also provide data and insight on: 

  • Owner use of and attitudes towards dealerships versus chains and independent shops 
  • How and where vehicle owners find a new chain or independent shop 
  • Factors that motivate customer loyalty 

The research and comprehensive data will help inform businesses across the Canadian auto care sector and how they can better serve the needs of vehicle owners across the country. 

An executive summary of the report is available.


Park N Fly Benefits

How the program works

  • Members select their departure city from the drop-down menu
    1. Choose Valet or Self-Park where applicable
    2. Enter their outbound and return dates
    3. Click find your rate
    4. The rates will automatically load
    5. Print a copy of the coupon
  • When exiting the lot
    1. Scan the printed Park’N Fly coupon at the Self-Park pay station
  • If members are using a Valet location
    • Hand a copy of the printed voucher to the agent at check-out or give them the discount code 1120313 once the code is entered by the agent the rate will automatically append to the AIA Canada rate program.
  • Discount Code 1120313
  • At check out members simply scan their pre-printed coupon the Valet or Self-Park pay station
  • When exiting the lot
    • Select form of payment
      1. Credit card
      2. Debit card
    • If they have any difficulties simply
      1. Manually enter 1120313 at the pay station and the rate will be applied
    • Scan the Park’N Fly ticket