As part of the Consumer Behaviour Series, this report takes an in-depth look at the preferences and attitudes Canadian vehicle owners have towards maintenance and repair, their perception of their own knowledge of maintenance repair, and how they prioritize it.
The research from this report will help Canadian auto care stakeholders better understand vehicle owners’ preferences for vehicle maintenance and repair, and how such preferences and attitudes can shape their perceptions toward vehicle service, maintenance, and the auto care sector as a whole.
A complimentary executive summary of the report is available.
This report is free to AIA Canada members, and available to non-members for $199 CAD.
$199.00
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